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Balloon
Art for Walls
by
Jan Iiams
How
would you like to learn a simple technique that your customers
will love, that creates a high perceived value from low cost
elements and that allows you to expand your creativity?
You've
seen Ian Shuey's beautiful work in Images magazine. Probably
his most unique work is an impressive system of attaching
balloons to wall surfaces to reproduce logos to scale. You'll
see simple, easy-to-sell applications of this look that you
can offer to all of your customers within every budget category.
You'll
see that both foil and latex balloons can be used to create
this handsome look. You can add visual interest, texture and
dimension by sizing balloons, adding non-balloon elements,
by layering balloons, and by shaping non-rounds to curve away
from the wall surface.
Reasons
You'll Love Balloon Art for Walls
Long Lasting Ð Since balloons
are air or nitrogen filled, the appearance of your designs
will last and last. You'll find jewel tones oxidize fairly
quickly and pearl tones retain their fresh appearance longest.
Inexpensive
Ð It's hard to find a balloon design that has such a big visual
impact with the relatively small number of balloons required
for most designs. The balloons don't require helium and much
of the labor can be done ahead which decreases your costs.
Professional
Results Ð Precision execution and fine detail are relatively
easy to achieve with a minimum effort and the right equipment
and tools. You'll look like a pro even in locations that don't
allow helium.
Simple
to Sell Ð This system of balloon art appeals to every budget
and every occasion. Its high visual impact allows you to create
work you're proud of and that customers will love for its
beauty.
Here
are a few guidelines to insure your sasses
Tools
and Equipment
Conwin's Duplicator 2
is my personal choice to inflate balloons for this type of
design. The auto sizing capabilities will guarantee uniform
sizing as well as precision in graduating sizes required in
some designs. Nitrogen is my gas of choice because of its
economy and quiet delivery.
A projector
that shows your design outline on the wall surface is a must
for more complicated layouts. You'll save lots of time if
you don't have to continuously walk away to view your work
in progress.
A portable
ladder or step stool you can bring to the site is important.
Some event locations have ladders but you can't always depend
on one so you should check ahead.
A box
of optional ways to adhere balloons to the wall is a good
idea. Walls have different textures and finishes and it's
smart to have a back up plan just in case it's needed. Your
box should include clear packing tape with dispenser and clear
scotch tape on a heavy desk dispenser. Both are good for painted
or mirrored surfaces. Velcro is very effective on fabric or
carpet covered walls. Other good adhesives include carpet
hooks, ceiling clips, paper clips, corsage pins, tacky tape,
one coat rubber cement (which is found at better art supply
stores) for situations that call for super clean yet secure
adherence similar to post-a-notes. Magnets, backless tape
and dispenser, sticky back foam tape on a roll, Conwin Adhesive
Grip Tabs, and low-temperature glue guns (not for use
on walls of course, but for attaching other elements together.)
are also good alternatives.
And the
usual scissors, ribbon shredder, extension cord, plastic bags
for transporting inflated balloons, hand pumps, tape measure
and very fine monofilament.
Accessorize!
Accent materials are important to create a finished look for
occasions like weddings. Pearlized balloons with tulle ribbon,
strands of baby pearls, doves, silk flowers, and Master Bow
ribbon will add polish and harmony to an already strong design.
Non-round
balloons work beautifully with this technique. 9-inch SDS
squares create a strong and tailored appearance when placed
in wall arrangements. Curling 260Q and other entertainer balloons
and placing them on the wall is a delightful way to expand
the dimension of your wall art. For instance, try 260Q curls
for a lion's mane, jungle grass or an aquarium scene.
Fabric
is beautiful incorporated into wall designs. Draped wide ribbon
or fabric lengths strategically placed within designs add
polish and interest and fill positive space. Fabric suspended
from the ceiling against the wall and then decorated work
well for two reasons: the first is that some walls are inappropriate
for even the gentlest adhesives and the second great reason
is to add low cost, high perceived value special effects like
small lights or wall washer lights or even a small fan for
animation.
Creating
the illusion of movement within a stationary display is not
difficult. Wide ribbon tails trailing and curling along the
wall make individual balloons appear to have been released
into the air. A one dimensional bouquet of balloons with ribbons
caught to one side looks like a brisk breeze has blown them
and creates the impression of the outdoors inside.
Finally,
don't forget to bring your camera so your customers can see
this wonderful decor option. If they see it, you'll sell it!
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